PLIM Finance
UX - UI
Fintech SaaS

Introduction
Providing Payment Solutions for Human Aesthetic needs in UK & Switzerland
View WebApp
View B2B Project
Design Brief
Design a fintech Marketplace that allows users to find clinics, secure instant credit, and manage payments seamlessly. Clinics benefit from enhanced service, customer, and employee management.
But, Why?
to create a sense of desire & Differentiation
Exclusivity is a powerful psychological driver that influences user perception, decision-making, and engagement.
Often used to create a sense of desirability, status, and emotional connection.
It's Aesthetic
Elegant and visually sophisticated design that communicates premium quality.
It's Scalable
Adapts seamlessly across devices while showing premium appearance and functionality.
It's Accessible
Designed for everyone, balancing exclusivity with intuitive, inclusive user experiences.
It's Functional
Performs exceptionally with attention to detail in every interaction and feature.
Benchmarking
Consumption of Luxury as a topic in our lives
In Fashion
In Tech
In Hospitality & Lifestyle
In Ornaments
In Finance
Exclusivity- Premium brands often pair white with accents of black, or deep colors to evoke a feeling of exclusivity.
Conclusion
A dual-theme approach maintains a clear distinction between marketing (engagement-driven) and product (usability-driven) design, aligning aesthetics with purpose.

Engagement-Driven Interfaces
Used for marketing and promotional materials, emphasizing boldness, premium appeal, and persuasion, making it suitable for landing pages, email campaigns, and brand storytelling.

Usability-Driven Interfaces
The White theme, on the other hand, is designed for product interfaces, ensuring clarity, functionality, and ease of use, particularly in onboarding, support pages, and key user journeys.
PLIM Finance
UX - UI
Fintech SaaS

Introduction
Providing Payment Solutions for Human Aesthetic needs in UK & Switzerland
View WebApp
View B2B Project
Design Brief
Design a fintech Marketplace that allows users to find clinics, secure instant credit, and manage payments seamlessly. Clinics benefit from enhanced service, customer, and employee management.
But, Why?
to create a sense of desire & Differentiation
Exclusivity is a powerful psychological driver that influences user perception, decision-making, and engagement.
Often used to create a sense of desirability, status, and emotional connection.
It's Aesthetic
Elegant and visually sophisticated design that communicates premium quality.
It's Scalable
Adapts seamlessly across devices while showing premium appearance and functionality.
It's Accessible
Designed for everyone, balancing exclusivity with intuitive, inclusive user experiences.
It's Functional
Performs exceptionally with attention to detail in every interaction and feature.
Benchmarking
Consumption of Luxury as a topic in our lives
In Fashion
In Tech
In Hospitality & Lifestyle
In Ornaments
In Finance
Exclusivity- Premium brands often pair white with accents of black, or deep colors to evoke a feeling of exclusivity.
Conclusion
A dual-theme approach maintains a clear distinction between marketing (engagement-driven) and product (usability-driven) design, aligning aesthetics with purpose.

Engagement-Driven Interfaces
Used for marketing and promotional materials, emphasizing boldness, premium appeal, and persuasion, making it suitable for landing pages, email campaigns, and brand storytelling.
